Director of Development & Public Relations 

Enzian Theater - Maitland, FL
May 2019 to Present 

• Supervise all development, marketing, public relations, programming and patron engagement for Enzian Theater, Eden Bar and the Florida Film Festival.

• Act as Co-Director for the entire organization, assisting the Director of Operations & Finance with oversight and planning re: human resources, fiscal sustainability, food and beverage services, internal communications, operations, and workplace culture.

• Act as the official spokesperson and media liaison for Enzian Theater, Eden Bar and the Florida Film Festival

• Oversee and facilitate all crisis management communication and messaging regarding COVID-19 (this includes writing copy; creating signage, marketing materials, and video content; issuing public statements, facilitating internal and external communication to staff and patrons, and more.) 

• Collaborate with staff to develop departmental budgets, best practices, new initiatives, and a positive work culture.

• Draft/complete grant applications, reports, contracts and summaries for annual organizational funding 

• Collaborate with government and educational entities such as City of Maitland, City of Winter Park, Orange County, City of Orlando, United Arts of Central Florida, UCF, Rollins, Full Sail University and more to provide accessible and educational film-related experiences. 

• Other areas of focus include: event-planning, grant writing, marketing campaigns, strategic planning, donor campaign management, and community & educational outreach. 

 

Morning Show Host
Entercom Communications Corp. 98.5 WKTK FM - Ocala, FL (Remote)
May 2014 to April 2020 

• Hosted morning show from 5 - 8:30 a.m. - Live radio commentary on the KTK morning show Monday - Friday: "Storm, Janie and Chris in the Mornings"

• Story preparation, on-air, and scripted writing

• Event emcee, public appearances, endorsements 

• Managed content and promotion on station's social media platforms

Furloughed in 2020 due to COVID-19 

 

Executive Director
Church Street District, Orlando Main Streets - Orlando, FL
April 2017 to April 2019 

• Managed budget, membership, sponsorships, and the overall fiscal sustainability of the District.
  Coordinated all events, workshops, and block parties.

• Worked collaboratively with City of Orlando and local property and business owners to improve the design, activation, and economic footprint of Church Street within the Central Business District.

• Managed project teams and District committees for design, marketing/public image, events/ programming, historic preservation and revitalization/economic development

• Marketed the District as a regional and national destination for visitors, while incentivizing locals to patronize District businesses as well.

• Drafted RFPs, annual reports, and sponsorship applications on behalf of the District

• Developed and implemented marketing and strategic plans to ensure the organization’s day-to-day direction falls in line with overall mission and vision. 

• Coordinated all branding and promotional initiatives; Ran social media accounts

 

Marketing and Communications Manager, Central Business District Program Manager, and Public Communications Coordinator
City of Ocala - Ocala, FL
January 2011 to April 2017 

​

Marketing and Communications Manager, 2015 – 2017

• Acted as Public Information Officer and official spokesman for the City of Ocala; Primary media contact; Primary emergency operations contact for City of Ocala

• Supervised city-wide web content and graphic design including interdepartmental use of City logo, branding campaigns, new concept implementation, and various department advertisements and promotions

• Acted as City liaison to community stakeholders, Visitors and Convention Bureau, Hospitality Council, elected officials and more

• Maintained responsibilities from Central Business District Program Manager position. Promotion entailed combining the two positions to enhance overall communications, increase destination marketing, and create one voice for the City.
   

Central Business District Program Manager, 2013 - 2015

• Created and managed all aspects of Feel Downtown LIVE concerts featuring national recording artists

• Created and managed "Feel Downtown" brand, coordinating all press interaction and handling social media marketing & community outreach 

• Marketed downtown Ocala as a tourist destination; grew the "Feel Downtown" brand through partnerships with stakeholders

• Created and managed all aspects of the Levitt AMP Ocala Summer Music Series (10 weekly concerts each summer)

• Managed aspects of economic development and downtown revitalization projects; Managed historic preservation and retail improvement facade grants 

• Programmed Ocala's historic Marion Theatre special events
   

Public Communications Coordinator, 2011 – 2013

• Created and managed social media accounts for City of Ocala: Facebook, Twitter, Instagram, Youtube

• Assisted City of Ocala Public Information Officer with press releases and media coordination

• Interdepartmental liaison regarding marketing, graphic design, branding, website content, social promotions, internal newsletter, intranet and more

• Video content creator

 

Retail Sales & Customer Service
Target, Dicks Sporting Goods, Sears, Circuit City – Ocala and Orlando, FL
2001 to 2010 & 2020

I have over 10 years’ experience in retail sales ranging from merchandising, cash register, fine jewelry, tech (cameras & computers), softlines (clothing & footwear), overnight inventory, project management, and customer service. 

 

School Relations Coordinator
College of Central Florida - Ocala, FL
2007 to 2010 

• Admissions counselor and tri-county area community liaison for the College of Central Florida 

• Coordinated "Preview Night" to host universities from all over the US on campus for students 

• Facilitator of tri-county college preview events and information sessions

• Advisor for the Student Ambassador Program 

• Social media outreach coordinator

• Founder and Head Coach of the College of Central FL Patriot Dancers

• Instructor: English Prep II 

 

Television Production Specialist
Marion County Public Schools - Ocala, FL
2006 to 2007

• Wrote, directed, and shot feature segments for Marion County Public Schools' "Marion Education Channel" on cable tv

• Hosted and edited "Classroom Connection" monthly show

• Live color commentary, camera work and graphics at local sporting events 

 

Intern
Warner Bros Entertainment Group - New York, NY
University of Florida, 2006 

• Movie project manager

• Coordinated and manage east coast online intern team collaborative projects

• Collected and reported demographic information to the Warner Bros. NY office

• Facilitated movie giveaway contests on fan sites for upcoming movie releases

• Engaged in interactive guerrilla marketing tactics to create buzz about upcoming films